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Lifetime HealthCare
Planning Center

The LHCP Center empowers professionals to network with solution and service providers to share best practices, directly access subject matter experts, research, training and resources; and provide thought leadership so we may continue to address the changing needs of the market.

The three-day event will offer a broad view of extended and long-term care topics and options. Whether you advise clients about life insurance, annuities, saving or college plans, wealth management, or retirement planning, your clients' plans and lifestyle can be impacted by complications of caregiving or a need for extended or long-term care.

Falls Church, VA (October 16, 2020) -- The National Association of Insurance and Financial Advisors (NAIFA) and NAIFA’s Limited and Extended Care Planning Center will host its first annual NAIFA LECP Center event. The virtual conference will be held on November 10-12. The inaugural event is made possible by the founding sponsors of the Limited & Extended Care Planning Center.

Three hours of programming each day will include an extensive, wide range of topics and options and explore issues important to agents and financial professionals.

Panel discussions by industry leaders will dive into:


Additional presentations will cover diverse topics and options, not to be overlooked as important to knowledgeable advisors and clients. They including: worksite benefits (Matt Hamann, National Sales Vice President at Transamerica, and Denise Gott, CEO at ACSIA Partners); long-term care planning for U.S. military veterans (Dan Mangus, Vice President of Sales at Senior Marketing Specialists); political advocacy issues (Diane Boyle, Senior Vice President of Government Relations at NAIFA); resources available from Life Happens (Jon Voegele, Agency Vice President at COUNTRY Financial); a preview of the results of the “Who is Selling What? To Whom, How & Why Survey” (Barry Fisher and Ron Hagelman at Ice Floe Consultiing); reverse mortgages as a retirement and long-term care need buffer (Shelley Giordano Director of Enterprise Integration Mutual of Omaha Mortgage and Founder, Academy of Home Equity for Financial Planning at the University of Illinois-UC).

“NAIFA’s Limited and Extended Care Planning Center was established to provide agents and advisors, as well as consumers, with a wide range of information and resources available to plan for lifelong personal and familial care needs and financial security,” said Carroll Golden, Executive Director of the Center. “This conference brings together expertise and thought leadership from across the industry to offer practical as well as forward-thinking presentations on a wide range of topics as well as networking opportunities. Many Americans are woefully underprepared for potential future long-term care needs, and unaware of how to approach the topic. They need the help of talented and well-informed insurance and financial professionals now more than ever.”

The conference will run from 12 noon to 3 PM, Tuesday through Thursday, November 10-12. Online registration is open to NAIFA members and non-members.

Sponsors for the conference are: The ILTCI Conference, OneAmerica, the Certification for Long-Term Care, Mutual of Omaha Mortgage, Advanced Resources Marketing, LTCI Partners, LifeCareXchange, Senior Marketing Specialists, LegacyShield, Genworth, and Pinney Insurance Center.

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ABOUT NAIFA: Founded in 1890, NAIFA is the oldest, largest and most prestigious association representing the interests of financial services professionals from every Congressional district in the United States. Our mission – to advocate for a positive legislative and regulatory environment, enhance business and professional skills, and promote the ethical conduct of its members – is the reason NAIFA has consistently and resoundingly stood up for financial services professionals and called upon members to grow their knowledge while following the highest ethical standards in the industry. Visit www.naifa.org.

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