--- title: Experts at Apex will Explore Technology’s Transformation of the LECP Marketplace description: 5G networks have brought revolutionary changes to how we handle cellular data and are changing the ways advisors provide LECP products and services. image: https://lhc.naifa.org/hubfs/Learning%20Lab%20Presenters%20Graphic5-1000x620px-blogpost.png --- [**](https://lhc.naifa.org/lecpblog/experts-at-apex-will-explore-technologys-transformation-of-the-lecp-marketplace#tmpmodule_1610372601348145) - [Join](https://belong.naifa.org/join) - [Renew](https://community.naifa.org/login.aspx) - [Find an Advisor Pro](https://findapro.lifehappens.org/) **** [![belong.naifa.orghs-fshubfslogo_NAIFA_white](https://lhc.naifa.org/hs-fs/hubfs/social-suggested-images/belong.naifa.orghs-fshubfslogo_NAIFA_white.png?width=140&height=109&name=belong.naifa.orghs-fshubfslogo_NAIFA_white.png) ![logo_NAIFA_NEW](https://lhc.naifa.org/hs-fs/hubfs/logo_NAIFA_NEW.png?width=100&height=73&name=logo_NAIFA_NEW.png) ](https://lhc.naifa.org/) [**](https://lhc.naifa.org/lecpblog/experts-at-apex-will-explore-technologys-transformation-of-the-lecp-marketplace#tmpmodule_1610372601348145) - [Centers Home](https://centers.naifa.org/centers) - [LHC Home](https://lhc.naifa.org) - LHC Collectives - [Limited and Extended Care Planning Collective](https://lhc.naifa.org/lecp) - [Medicare Collective](https://lhc.naifa.org/medicare) - Advisory Councils - [Limited and Extended Care Planning Advisory Council](https://lhc.naifa.org/advisory-council) - [Medicare Advisory Council](https://lhc.naifa.org/mc-advisory-council) - Advocacy - [Limited and Extended Care Planning Legislative Working Group](https://lhc.naifa.org/legislative-working-group) - [Medicare Legislative Working Group](https://lhc.naifa.org/medicare-legislative-working-group) - [Advocacy Action Center](https://advocacy.naifa.org/news) - Events - [Inside the New NAIFA Medicare Collective Working Group webinar recording](https://vimeo.com/1211793994/19889c51bc?share=copy&fl=sv&fe=ci) - [Medicare Collective Impact Day 2026 Recording](https://belong.naifa.org/navigating-disruption-and-market-contraction-in-medicare-business-in-2026-and-beyond) - [Peak 65 Series: Impact Day for Lifetime Healthcare Recording](https://lhc.naifa.org/peak65) - [Limited and Extended Care Planning Archives](https://lhc.naifa.org/archives) - [2025 LECP Impact Day Recording](https://vimeo.com/1138688419/b50a406b29?share=copy&fl=sv&fe=ci) - [LHC Webinars](https://lhc.naifa.org/archives) - Blogs - [Limited and Extended Care Planning Blog](https://lhc.naifa.org/lecpblog) - [Medicare Blog](https://lhc.naifa.org/mcblog) ** ![LHC-header](https://lhc.naifa.org/hs-fs/hubfs/LHC-header.png?width=1920&height=960&name=LHC-header.png) # **Limited and Extended Care Planning Collective** The LECP Collective empowers professionals to network with solution and service providers to share best practices, directly access subject matter experts, research, training and resources; and provide thought leadership so we may continue to address the changing needs of the market. ###### 1 min read # [Experts at Apex will Explore Technology’s Transformation of the LECP Marketplace](https://lhc.naifa.org/lecpblog/experts-at-apex-will-explore-technologys-transformation-of-the-lecp-marketplace) By [NAIFA](https://lhc.naifa.org/lecpblog/author/naifa) on 8/8/22 9:15 AM ###### Topics: [Long-Term Care](https://lhc.naifa.org/lecpblog/topic/long-term-care) [Limited & Extended Care Planning Center](https://lhc.naifa.org/lecpblog/topic/limited-extended-care-planning-center) [Apex](https://lhc.naifa.org/lecpblog/topic/apex) ![](https://lhc.naifa.org/hubfs/Learning%20Lab%20Presenters%20Graphic5-1000x620px-blogpost.png) The limited and extended care planning (LECP) marketplace is transforming apace with innovations in technology. The rise of 5G, the fifth-generation standard for broadband cellular networks, has revolutionized the way we handle LECP data, providing greater data speeds, more reliability, and massive network capacity. In a fascinating Learning Lab at NAIFA’s [Apex sales summit](https://apex.naifa.org/explore), “LTC Planning in a 5G World,” [SSK LTC Associates](https://sskltc.com/) Partner [Rich Kupetsky](https://www.linkedin.com/in/richkupetsky/), CLTC, will lead a discussion with [Aetna](https://www.aetna.com/) National Sales Director of Ancillary Products [Jamie Sarno](https://www.linkedin.com/in/jamie-sarno-2080a0104/) and [LTCI Partners](https://www.ltcipartners.com/) Director of Business Development [Steve Cain](https://www.linkedin.com/in/stevenmcain/), CLTC, about how this amazing technology is revolutionizing the LTCI marketplace. The interactive Learning Lab will delve into the current state of the long-term care insurance market and technology-driven changes on the near horizon. The participants will also give an overview of new and emerging extended healthcare planning products and state and federal legislation impacting the marketplace. Perhaps most importantly, the three panelists will draw on their experience and expertise working in the marketplace to offer best practices for having LECP conversations with clients and discuss how those conversations are changing along with technological innovations. This Apex Learning Lab is sponsored by [Nationwide](https://www.nationwide.com/). 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