---
title: Carefull Presents Webinar on Tech Tools and Long-term Care
description: Join us on January 11, 2022 for a special webinar from Carefull's Todd Rovak and Michael Rubel.
---

[NAIFA's Limited and Extended Care Planning Collective(LECP) ](https://lhc.naifa.org/lecpblog)

# [Carefull Presents Webinar on Tech Tools and Long-term Care](https://lhc.naifa.org/lecpblog/carefull-presents-webinar-on-tech-tools-and-long-term-care)

 Written by [NAIFA](https://lhc.naifa.org/lecpblog/author/naifa) | 12/14/21 1:00 PM

Join us on January 11, 2022, at 1 pm eastern for "Financial Technology that Builds Long-Term Relationships for Long-Term Care", a special webinar presented by [Carefull](https://www.getcarefull.com/) co-founder [Todd Rovak](https://www.linkedin.com/in/toddrovak/) and product strategy lead [Michael Rubel](https://www.linkedin.com/in/michaelerubel/).

Rovak and Rubel will discuss the challenge of client engagement and how Carefull's technology can help overcome it. The webinar will also feature a Q&A with NAIFA-National President-Elect [Bryon Holz](https://www.linkedin.com/in/bryon-holz-40004137/) speaking on his own experience with long-term care insurance and how it has affected his family. 

Holz has been a loyal NAIFA member since 1987 and has served in NAIFA leadership as [NAIFA-FL](https://naifa-florida.org/) president, [NAIFA-Tampa Bay](https://www.naifatampa.org/) president, and a two-time national trustee. He has also received both his local and state association’s distinguished service awards and has been both a graduate and two-time moderator of NAIFA’s prestigious [Leadership in Life Institute](https://tdc.naifa.org/lili) (LILI).

[Carefull](https://www.getcarefull.com/) is a NAIFA partner. For members, you can learn more about Carefull and how to partner within the [Member Portal](https://community.naifa.org/login.aspx).

[View full post](https://lhc.naifa.org/lecpblog/carefull-presents-webinar-on-tech-tools-and-long-term-care)

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